Nespresso
Strategy Consultancy
Bringing coffee to the world - sustainably.
We helped our long-term client Nespresso make their entire retail marketing activities more sustainable with our unique combination of data, consulting, and concrete operational optimizations.
Coffee has never tasted so good!
Sustainability transformation steps
- Reduction in CO2 emissions generated by Nespresso’s retail campaigns with a long-term retail marketing strategy
- Analysis of the CO2 impact of key decisions along the value cycle
- Comparison of materials and prototype possibilities for data-backed decision making
- Optimized prototype construction to allow for CO2-reduced and more sustainable shipping
- Development of a common understanding for sustainability among key stakeholders
Next up in our collaboration
- Sustainability trends and best practices workshops, to educate and inspire
- Implementation of a long-term material strategy
- Improvement of overall campaign circularity
